Business Routing Intelligence
Overview
BriteTrader helps telecoms operators to trade more effectively in the carrier wholesale market. Through a comprehensive set of tools for buyers, sellers and their managers, BriteTrader will help them improve their businesses operating margins using the following functions:
BriteTrader's Buyer module helps an operator negotiate better agreement with foreign carriers. BriteTrader's Seller module helps an operator set prices to their customers based on routing in their network and manage actual customer pricing agreements. BriteTrader's Manager module provides information about how well an operator is trading and uses objective measures to monitor progress.
With the new economic drive of the new millennium, BriteSoft™'s objective is to help carriers maximise their profits through two basic principles; increasing revenues and reducing costs. Though this seems an obvious business practice, it is astounding how many operators neglect to delve into the detailed aspects of these two areas. BriteTrader looks at Carrier revenues and costs using the following business principles:
- Intelligent Trading
- Informed Negotiation with other Carriers
- Smart international traffic agreements
- Optimal Routing by bridging the gap between Least Cost Routing and Interconnect Settlement.
BriteTrader is an innovative and state-of-the-art software product, designed to produce more efficient trading and routing of traffic for fixed, mobile, cable telephony with IP and GPRS compatibility.
BriteTrader is initially targeted at public network operators that market voice services (retail) or carry voice traffic over their network (wholesale). The objective of BriteTrader is to help an operator to trade on a day-to-day basis so that they maximise the profit they realise from the traffic they switch in their network.
In this environment all operators have an Interconnect Billing System (IBS) and some form of Least Cost Routing (LCR) process, if not an LCR OSS (LCRS). Most operators believe that the primary elements of trading can be handled in the main by these 2 systems. In reality, when they attempt to integrate these 2 processes/systems they find incompatible systems and difficulty in solving this specific problems.
BriteTrader therefore provides functionality that not only smoothes the operation of working with incompatible IBS and LCR systems, but very importantly it uses the data held at this level to provide comprehensive management information that greatly assists in the day-to-day process of trading with carriers and customers. In addition to the above, BriteTrader provides various features and tools that help an operator negotiate better agreements. Please see the following sections for details.
